L'Oréal Technology Initiatives

Strategic communications, reporting & platform identity

Orange girl
Sky girl
3 people together

(about the project)

Partnering with L'Oréal's Data & Technology teams, I helped define how emerging AI initiatives were communicated through brand, design, and storytelling. Projects included developing the identity and launch ecosystem for Agentic Platform, an internal AI platform designed to drive adoption, and leading the creative direction for L'Oréal's 2026 Platform Review, developed for an executive audience including the CIO of Data & AI. Across visual identities, executive communications, and digital experiences, I translated complex technologies into clear, cohesive brand systems that built understanding, adoption, and excitement across the organization.

Agentic Platform Simplified Logo
Girl having lunch
Orange juice

(industry)

Technology & Innovation

(Date)

2025-Present

(client)

L'Oreal (Global)

(scope)

Strategic Communications, Information Design, Creative Direction, Platform Identity

People playing
Pink girls together
Friends together

(next project)

Leading brand strategy and creative direction to build a distinctive identity for Quebec's first non-alcoholic wine alternative. Bringing together storytelling, design, and art direction to create a cohesive brand experience across every touchpoint.